PANTONE® 2945 C is the primary color associated with the Verisign brand. It is an integral part of all Verisign communications, and is prominently featured in the master brand logo.

When creating marketing materials, PMS 2945 C must be a distinguishing feature.

Color breakouts using the PANTONE MATCHING SYSTEM are as follows:

Spot color PANTONE 2945 C

Color Management

When printing collateral or marketing materials for Verisign, you may notice that identical process builds of PMS 2945 C—such as C100/M52/Y2/K12—will render different results depending on the printing facilities you use. It is important to perform draw-downs to adjust the exact color output from any given press and measure using PANTONE standards.

Using a color management system ensures PMS 2945 C will look the same around the globe, whether printed on a commercial high-volume press or on smaller digital print facilities.

Verisign Blue


The Verisign color palette has been developed to maintain consistency across all Verisign communications—regardless of the business unit, service, application or personal preference. It provides the basic building blocks for our identity and should be strictly adhered to.

Primary Colors
Secondary Colors
Tertiary Colors


Primary Typeface

Akzidenz-Grotesk® BQ is the primary Verisign typeface for both print and web graphics.

Akzidenz-Grotesk BQ


Due to license limitations, this font is only available to a few employees. Please contact the Global Brand Management team at if you have any questions about the Verisign font, or if you need a font usage license. The font cannot be sent to third-party vendors.

Third-party vendors can purchase the Akzidenz-Grotesk BQ typeface at

Collateral/Alternative Typeface

Helvetica LT STD is the collateral/alternative typeface for both print and web graphics.

Helvetica LT STD

If you cannot access or do not have license to use Akzidenz-Grotesk BQ, please use the Helvetica LT STD font set. Helvetica LT STD supports a wide range of non-English languages that employ glyphs and unique letterforms.

Please note that you must use Helvetica LT STD and no other versions of Helvetica.

Web Typeface

Lucida Sans Unicode is the primary web type face for The font-family stack is Lucida Sans Unicode,Lucida Grande,Arial,Verdana and Tahoma.

Lucida Sans Unicode

More detailed information on the specific use of Lucida Sans Unicode can be found in the Web Section.

International Typefaces

For non-English languages, there are set region-specific typefaces.

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Adobe Heiti Std

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Hiragino Kaku Gothic ProN

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Adobe Gothic Std

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If you cannot access any of the above fonts please contact the Global Brand Management team at


The Verisign marketing materials, including websites, logos, images, marketing copy and more, are protected under trademark and copyright laws. Only individuals and entities with a fully executed license agreement may use Verisign's intellectual property. This requirement applies to all third parties, whether affiliates, business partners, customers or others.

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If you want to use a Verisign logo or trademarked image, please fill out the following request form.

Complete trademark licensing request

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If you want to use a copyrighted collateral item, please fill out the following request form.

Complete copyright licensing request

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All materials must be approved by the Verisign Brand Management team and Legal prior to release.

Please contact the Verisign Brand Management team at with any questions or to begin the approval process.